Brand Strategy Template

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Our Ultimate Brand Strategy Template is a meticulously crafted tool for businesses and creatives looking to establish a powerful and cohesive brand. Whether you're launching a new brand or refreshing an existing one, this template provides a structured approach to define your brand’s purpose, understand your audience, and create an impactful brand identity. Developed with industry insights and practical applications in mind, this template is your key to unlocking a successful branding journey.

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Adobe XD and Canva template, with real-life example and prompts

Adobe XD Template

A fully customisable Adobe XD file, enabling you to tailor the template to your brand’s specific needs and aesthetics. Perfect for designers who prefer a flexible, design-centric approach.‍

Canva Template

An easy-to-use Canva template designed for those who want a more accessible and user-friendly option. No design skills required—simply plug in your information and visuals.‍

Example

A real-life example from a brand we've used this framework on to illustrate how each section of the template can be effectively utilised. See the strategies in action and draw inspiration for your own brand.

Prompts

Thought-provoking prompts and questions within each section to guide you through the process of defining and refining your brand strategy. These prompts help ensure you cover all critical aspects and think deeply about your brand’s identity and positioning.

Size

79 MB